F&BNews Magazin GAP F&B Brief: GAP lanseaza serviciul Reserve in store / Secretul din spatele afacerii Hermes / LVMH sprijina din nou tinerii designeri

GAP lanseaza serviciul Reserve in store:
Gap Inc. is expanding its service that allows shoppers to reserve items online and then pay for and pick up the merchandise at the store within 24 hours. The retailer began testing the option in 40 Gap and Banana Republic stores in Chicago and San Francisco in June. It differs from most other store pickup programs in that shoppers don't have to pay until they get to the store.
Sursa: www.businessoffashion.com

Vertu se reinventeaza odata cu lansarea noului model Constellation
Vertu lanseaza noul smartphone Constellation; asamblat manual in Anglia, acesta imbina materiale premium si un design contemporan. Lansarea se face printr-o "extraordinara" campanie de promovare realizata in colaborare cu unul dintre cei mai apreciati fotografi de moda ai momentului, KristianSchulller.
Sursa: www.capital.ro

Secretul din spatele afacerii Hermes
"Today is very much about a lot of media and information, everything going too fast, everybody can sense there is something wrong about that and I think Hermes marries the values of something a bit slower and authentic," says Christophe Lemaire.
Sursa: www.vogue.co.uk

Giorgio Armani vrea sa salveze moda italiana
Giorgio Armani is finally joining the Italian Chamber of Fashion, after having declined offers to become a member since May. The designer had previously said that he would only be part of the board if all Italian brands decided to show in Milan.
Sursa: www.vogue.co.uk

LVMH sprijina din nou tinerii designeri
LVMH has launched a new initiative to support and celebrate exceptionally talented emerging designers. The LVMH Young Fashion Designers Prize will offer one designer under the age of 40, who has presented or sold two ready-to-wear collections, a grant of 300 000 EUR, as well as year-long mentoring from the luxury conglomerate to help develop their label.
Sursa: www.vogue.co.uk

Dispar reprezentantii Avon?
Cum contextul favorabil traversat de companiile de vanzari directe in ultimii ani incepe sa se schimbe, Avon e tentata, mai nou, de "consumatorul online". Dar de ce a devenit atat de important mediul virtual pentru o companie care, pana nu demult, se promova aproape exclusiv prin brosuri si reprezentanti de vanzari?
Sursa: www.capital.ro

Care este cea mai scumpa strada din lume ?
Causeway Bay din Hong Kong ramane cea mai scumpa artera comerciala din lume, devansand celebrele 5th Avenue din New York si Champs-Elysees din Paris.
Sursa: www.capital.ro

Romanca de 27 de ani din Ramnicu Sarat care lucreaza cu Giorgio Armani, Christian Lacroix sau Karl Lagerfeld
Originara din Ramnicu Sarat, judetul Buzau, astazi locuieste departe de Romania. Aproape sase luni pe an calatoreste in diverse colturi de pe glob. Cea mai mare parte a timpului si-o petrece insa la Paris, acolo unde, in urma cu patru ani, i s-au deschis o multime de usi. Pe cele mai multe dintre ele erau gravate nume grele ale industriei modei.
Sursa: www.businessmagazin.ro

Foto: franchisopedia.com



GAP Reserve in Store Hermes vertu Constellation tinerii designeri reprezentanti Avon fashionandbeauty

« Articol precedent: Linari a ajuns in Romania Articol urmator: Bradul de Craciun Claridge 2013 a fost creat de Dolce & Gabbana »